01
The fibre
Hemp is a bast fibre that grows quickly. It is generally grown with less water than cotton and with few pesticides, and its fibre is long and strong, which is why hemp cloth lasts.
Sustainability
A lighter way to make a shirt.
Why we chose hemp, what can fairly be said about it today, and what we will publish as the work progresses.
Our approach
Claims we can stand behind
Sustainability is easy to promise and hard to prove. Orré is in development, so this page separates what is generally true of hemp as a fibre from what we will document about our own fabric and suppliers once they are confirmed.
02
The cloth
Hemp cloth breathes well and softens with wear and washing instead of wearing thin. A shirt that improves with age is worn for longer, and wearing a shirt longer is the simplest way to reduce its impact.
03
The way we work
We are designing a small, focused range rather than a fast-changing one. We will name our mill and publish the fabric specification once they are confirmed, and we will not claim certifications we do not hold.
Commitments
What we hold ourselves to
01
Say only what is true
Every claim on this site will be something we can explain and, where it matters, document.
02
Name our suppliers
The mill, the fibre and the blend will be stated plainly once confirmed, not hidden behind general phrases.
03
Design for long wear
Cut, stitching and cloth are chosen so the shirt can be worn, washed and mended for years.
Transparency
What we will publish
Updated as the first collection is finalised.- Fibre and blend
- Stated on every product page
- Mill and location
- Named once confirmed
- Certifications
- Listed only when held and verifiable
- Care and repair
- See the care guide
Keep reading
The fabric, in full
How hemp becomes cloth, and what we are looking for in a mill.